Because it costs you nothing, your account is set up within minutes and there's no loyalty card you need to remember to present.  

Join Mi Rewards and be rewarded, simply by using your credit or debit card at participating city centre businesses including Hilton Garden Inn, XP-VR, The Sugarmill, Goodwins Jewellers, Esquires, Restaurant Family, Zest Bistro, The Quarter and The Slamwich Club.  

  Rhys Davey, Director & Co-Founder of XP-VR comments:   

"We’re delighted that XP-VR is one of around 30 businesses at this stage to offer MiRewards points for every pound spent with us, whether that's through virtual reality experiences, or refreshments purchased in our bar area.  

"It’s a great way for us to reward our loyal and repeat customers – as they now get to enjoy additional city centre perks, like prizes, exclusive event access and bonus competitions in addition to our existing in-house loyalty scheme – but we’re also looking forward to welcoming new customers who want to take advantage of this scheme."  

Nicole Williamson, owner of The Slamwich Club has this to say about the new loyalty platform:   

"COVID has brought a period of uncertainty to many local businesses like The Slamwich Club and so it's never been more significant for people to see the importance of supporting their high streets.  

"We're delighted to be part of this exciting new chapter which highlights the need for people to shop, dine and be entertained locally, and which also sees them being rewarded handsomely for doing so!  

We have a loyal fanbase which we're hugely grateful for, and now we get to recognise and reward their loyalty through points gained simply from dining with us."  

So, here's 3 reasons why you should register for a Mi Rewards account:

1. It’s the perfect way for your favourite city centre venues to thank you for your loyalty


2. You can easily do your part to 'shop local' and support your high street – something that’s of paramount importance, particularly as COVID has had such negative impact on businesses


3. Reap the rewards and be in with real chances of winning BIG every month